“… e-learning has just moved from something that was an experiment—a very healthy experiment three or four years ago—to main line. I think we’re at the very early stages of really understanding the power it has. It’s no longer a question of whether it will be effective or how much it can increase productivity; it’s just a question of degree.”

John Chambers
Cisco Systems
  DON MORRISON
THE MORRISON COMPANY
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Cover: "E-Learning Strategies: How to Get Implementation and Delivery Right First Time" - Don Morrison - Pub: John Wiley & Sons
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E-LEARNING STRATEGIES
How to Get Implementation and Delivery Right First Time

"This is a truly excellent piece of work ... I particularly found the case studies useful and the book is worth the cost for these alone."
Colin Steed
Chief Executive, Institute of IT Training

"... a sensible and very well written tour of the issues you face when developing and implementing any kind of e-learning strategy ... Everything is here from learning objects to knowledge management, from testing to ROI … Even experienced practitioners will find value in the wealth of planning tools ... worth purchasing just for his exhaustive LMS evaluation checklist and his SWOT analyses on learners and senior managers … easy to recommend it as essential reading." 
“Epic Thinking” Newsletter (October 2003)

"The book is densely-packed, thorough, informative and well-researched ... Instructional Design is handled very thoroughly ... testing of courseware is covered better than anywhere else I have seen."
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Training Journal (September 2003)

" ... a comprehensive tome on e-learning ... both well written and well researched ... wherever you are on the e-learning journey Morrison's book should have something for your organization ... Any HR professional should understand the 10 or so reasons that Morrison puts forward as good reasons for adopting e-learning from the perspective of the senior executive."
E.Learning Age Magazine (May 2003)

"For those who view the training function as a strategic service, this book deftly updates detailed consultative models for the realities of post dot-com e-learning. For those that do not view the training function as a strategic service, this book will change your mind.

Both politically and technologically savvy, Morrison's breadth of understanding coupled with what can only be called humanity, makes this worthwhile and even exciting. My advice would be to read it with a colleague so you do not have to waste time recounting it before you get going."
Clark Aldrich
Co-founder - SimuLearn

"Don Morrison provides a clear insight into where the maturing e-learning world is headed and how to develop a strategy to get there successfully. True to the title, he delivers pragmatic advice, appropriate cautions, and asks and answers some of the tough questions often missed during implementation.

Don shares my passion for the very real and pending promise of personalized learning for all adults, and articulates this clearly for all who read this book. Highly recommended reading."
Wayne Hodgins
Strategic Futurist + Director of Worldwide Learning Strategies - Autodesk Inc


 
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